1. Use the right platforms to reach your audience
Each platform must complement your brand. Consider your target audience’s age, gender, hobbies, occupation, and
how they would respond to each
platform.
2. Create accounts that reflect your brand
Your username should be consistent across all of your social media platforms. Briefly describe your company and
what it does.
3. Consistently posting content
Having a social media schedule will help you post as often as possible, whether it be images, written materials, or invitations to events.
4. Promotion is key
Make it easy for people to share your content by adding social icons. Use hashtags to get your content featured in relevant searches.
5. Engage with your followers
Responding to mentions, messages, and comments will show that your company values their opinions, even if they are nenegativegativ